101 Design Methods (BOK)

Vijay

349,00 34900
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This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2012 Forfatter Vijay
Forlag
Wiley
ISBN 9781118083468
Antall sider 336 Dimensjoner 19,1cm x 23,5cm x 1,5cm
Vekt 678 gram Leverandør Bertram Trading Ltd