Introduction to Behavioral Economics (BOK)

Nick Wilkinson

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An Introduction to Behavioral Economics offers a comprehensive, rigorous, and up-to-date introduction to what is one of the most rapidly advancing areas in economics today. It considers the debates in this exciting field through a cross-disciplinary approach that incorporates insights from economics and other social sciences, as well as evolutionary biology and neuroscience. This edition features: * two new chapters, Chapter 2 on methodology and Chapter 4 on beliefs, heuristics and biases * fully revised content, including expanded material on neuroeconomics, rationality, and behavioral game theory * a large number of real-life case studies and examples, as well as review questions


Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2012 Forfatter Nick Wilkinson
Palgrave Macmillan Higher Ed
ISBN 9780230291461
Antall sider 592 Dimensjoner 19cm x 24,7cm x 2,5cm
Vekt 1112 gram Leverandør Bertram Trading Ltd

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