Basics Fashion Management 01: Concept to Customer (BOK)

Virginia Grose

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Highlighting the skills and considerations needed to manage products, this book will also help readers to understand processes such as product development, the supply chain and branding. It examines traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers. Interviews, photographs and case studies combine to make this an exciting and current career guide.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2011 Forfatter Virginia Grose
Forlag
Bloomsbury Academic AVA
ISBN 9782940411849
Antall sider 184 Dimensjoner 16,7cm x 23,2cm x 1,4cm
Vekt 458 gram Leverandør Bertram Trading Ltd