Business Research Methods (BOK)

Christina Quinlan

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In this complete introduction to research methods and methodologies for today's undergraduate business student, Christina Quinlan takes a unique 'real-world' approach, drawing on a full range of business examples. This modern and accessible text guides you through each stage of your research project, from inception to presentation. Christina's empathic words bring this often challenging subject to life and make this text ideal reading for anyone engaged in business research projects and dissertations.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2011 Forfatter Christina Quinlan
Forlag
Cengage Learning
ISBN 9781408007792
Antall sider 584 Dimensjoner 19cm x 24,7cm x 2,4cm
Vekt 819 gram Leverandør Bertram Trading Ltd