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A core business studies text covering all the components of the GCSE syllabus. The text assumes no prior familiarity with the subject. Examples from carefully selected, relevant business situations are used to illustrate concepts and theories. Study skills and examination techniques are supported by common-sense advice from the examiners, and there are guided opportunities to practise typical examination questions. The second edition features additional material on: the trade cycle; external and environmental influences on business; health and safety and human resources issues; SWOT analysis; factors affecting location of business; factors affecting production methods and quality control; e-commerce and the global market; and financial documentation and administration.
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