Design Process in Business (BOK)

John Bessant, Margaret Bruce, Design Council

999,00 99900
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This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous Total Design Management making design a part of everyone's concern. It makes use of a toolbox approach, offering in each chapter exposure to some of the range of tools and techniques with which design can be managed.


Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2001 Forfatter Design Council, John Bessant, Margaret Bruce
Pearson Financial Times
ISBN 9780273643746
Antall sider 312 Dimensjoner 19cm x 24,4cm x 1,7cm
Vekt 616 gram Emner og form Business strategy, Production & quality control management, Project management, Product design