Do Campaigns Matter? (BOK)


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A thorough examination of the impact of campaign politics on presidential elections in the United States is presented in this book. Using actual election results and empirical evidence, the author also incorporates data on additional factors such as media coverage, the impact of nominating conventions on public opinion, presidential debates, and other events such as staff shake-ups, endorsements and scandals. In so doing, Holbrook develops a model for testing campaigns and proves how campaigns play a key role in shaping public opinion and, ultimately, influencing outcomes.


Språk Engelsk Engelsk Innbinding Heftet
Utgitt 1996 Forfatter THOMAS M HOLBROOK
Sage Publications US public.
ISBN 9780803973459
Antall sider 192 Dimensjoner 22,4cm x 15,4cm x 1,3cm
Vekt 308 gram Leverandør Bertram Trading Ltd