Entrepreneurship: Globalization, Innovation and Change (BOK)

Elizabeth Chell

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Designed for students on business and management modules on entrepreneurship and enterprise, this comprehensive and accessible text will equip future managers with the ability to understand the global context of enterprise, the nature of entrepreneurial behaviour in all its manifestations and the various ways in which enterprise can be managed. It approaches the subject from a multidisciplinary perspective covering a broad range of topics from the geography of entrepreneurship, the psychology of the entrepreneur, learning styles and training needs to the design, development and professional management of enterprise.


Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2001 Forfatter Elizabeth Chell
ISBN 9781861523181
Antall sider 424 Dimensjoner 18,9cm x 24,6cm x 2,1cm
Vekt 754 gram Leverandør Bertram Trading Ltd
Emner og form Entrepreneurship