Exploring Public Relations (BOK)

Ralph Tench

799,00 79900
Sendes vanligvis innen 5-15 dager
Exploring Public Relations is the definitive academic text on Public Relations. Now in its third edition, the book is essential reading on courses in PR at undergraduate and postgraduate level. It continues to provide a critical analysis of the subject and a sophisticated blend of theory with real life, and includes many case studies, activity exercises, discussion questions and full colour photographs to illustrate the discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as updated case studies and examples throughout the book to engage students of this exciting subject.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2013 Forfatter Ralph Tench
Forlag
PEARSON ELT
ISBN 9780273757771
Antall sider 600 Dimensjoner 19,6cm x 26,4cm x 2,3cm
Vekt 1098 gram Leverandør Bertram Trading Ltd

Andre produkter med samme artist(er)/medvirkende