Field Guide to Case Study Research in Tourism, Hospitality and Leisure (BOK)

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This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict both individual and group case behavior, at the same time explaining behavior among a set of cases relevant to a specific context. This guide embraces and extends Herbert Simon's (Nobel Prize in Economics recipient) insight that a decision results from the conjoining two antecedents in human behavior: cognitive processing of an individual or group and a given context or problem framing. Divided into six parts, this guide includes chapters on: analysis of texts; how-to-do executive interviews; field interviewing in international contexts; stakeholder participatory research; researching indigenous and marginal peoples; and cross-case analysis. The chapters increase skills and understanding of culture, tourism, and hospitality behavior through analysis of the four principle objectives of case study research: accomplishing accuracy; achieving generality; reporting complexity and broad coverage; and achieving impact for improving the individual condition, client, and/or society.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2012 Forlag
Emerald Group Publishing Ltd
ISBN 9781780527420 Antall sider 590
Dimensjoner 15,6cm x 23,4cm x 4,8cm Vekt 998 gram
Leverandør Bertram Trading Ltd Andre medvirkende Arch G. Woodside, Chris Ryan, Kenneth F. Hyde
Emner og form Sport & leisure industries, Tourism industry, Hospitality industry