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The start of the twenty first century has been accompanied by an upsurge of anti-capitalist campaigning, challenging the basis of the New World Economic order. What lessons can be learned from these experiences of social mobilisation? How can non-governmental organisations, community based organisations and the labour and trade union movement develop effective campaigning alliances - without becoming institutionalised and incorporated themselves? How can they balance immediate gains and longer term strategies for transformation? How can they gain media attention without losing control of the message? And how can social movements develop organisational forms which are genuinely representative and democratically accountable, globally? These questions are explored through case studies including DAWN (Development Alternatives for Women for a New Era), Education for All, and Jubilee 2000's campaigning against world debt. The book concludes by exploring lessons for building global challenges to neo-liberal agendas and developing more transformatory approaches.