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This is an indispensible, and crystal-clear guide to the increasingly complex world of semiotics. It features a dedicated mailing and e-mail campaign to targeted media and organisations. Semiotic is the study of signs and symbols, esp. the relations between written and spoken signs and their references in the physical world or the world of ideas. As a subject evolves into a specialized, sophisticated, or technical field of study, so does the vocabulary required for those with an interest in that particular discipline. 'Lay people,' whether novices, generalists, or scholars of divergent backgrounds, can easily find themselves adrift in a sea of unfamiliar terminology, without the tools of language necessary to grasp not only subtleties and fine distinctions, but often key concepts as well. This compact resource provides readers with an invaluable guide to the key specialized vocabulary of an ever-increasing global community of scholars in literature, cultural studies, philosophy, anthropology, cinema, and women's studies, as well as nearly 500 crystal-clear definitions that shed light on the semiotic texts of Saussure, Peirce, Levi-Strauss, Barthes, Eco Kristeva, Derrida, Irigaray, and others.