Improve Your Global Business English (BOK)

Fiona Talbot

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Whether you speak English as a first, second or even third language, intercultural business communications means that getting it right has never been more important for you and your organization. English can never be standardized in the global and digital market place; instead we can learn how to customize business English according to our own values and culture and learn how to communicate successfully across borders. "Improve Your Global Business English" provides practical self-study with quizzes, activities and worksheets, helping you to fine-tune your written communication. By defining your readers, understanding the conventions of different media, understanding cultures and mastering the basics, you can enhance your reputation as a truly global, modern player in today's market place.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2012 Forfatter Fiona Talbot
Forlag
KOGAN PAGE
ISBN 9780749466138
Antall sider 256 Dimensjoner 15,3cm x 21,6cm x 1,4cm
Vekt 330 gram Leverandør Bertram Trading Ltd