International Cases in the Business of Sport (BOK)

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International Cases in the Business of Sport focuses specifically on the analysis of high profile cases studies within the management of sport businesses and offers an innovative teaching solution to a market that is often overlooked. This book is a truly international text examining sports from a global perspective and including case studies on: football, rugby, baseball, athletics, cricket, motor sports and sailing. Edited by two leading figures in the field, the text provides: a fantastic range of global sports cases authored by renowned experts in the field cutting edge analysis and comprehensive diagnosis of major international professional sport business cases a clear and structured presentation and examination of key issues within each case a strong blend of academic and practitioner analysis and commentary an informative and comprehensive resource for those seeking a better understanding of developments in commercial sport a companion website available for tutors using this text with further analysis, more cases and extra questions and exercises. The combination of academic theory and real world examples in the world of sport business make this is a vital book for students, academics and those already working in the sports industry.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2007 Forlag
ROUTLEDGE
ISBN 9780750685436 Antall sider 488
Dimensjoner 18,9cm x 24,6cm x 2,4cm Vekt 944 gram
Leverandør Bertram Trading Ltd Andre medvirkende David Arthur, Simon Chadwick
Emner og form Economics, finance, business & management