"A true genius...Roald Dahl is my hero" - David Walliams Phizz-whizzing new branding for the world's No.1 storyteller, Roald Dahl! Exciting, bold and instantly recognisable with Quentin Blake's inimitable artwork. The hugely popular story of James and his journey to New York with the strangest group of insect friends. Roald Dahl, the best-loved of children's writers, was born in Wales of Norwegian parents. After school in England he went to work for Shell in Africa. He began to write after "a monumental bash on the head", sustained as an RAF pilot in World War II. Roald Dahl died in 1990. Quentin Blake is one of the best-known and best-loved children's illustrators and it's impossible now to think of Roald Dahl's writings without imagining Quentin Blake's illustrations.