Liberating the Corporate Soul: Building a Visionary Organization (BOK)

Richard Barrett

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Tapping into the latent creativity and productivity in an organizations employees are two of the most important things any successful business should be concerned with. In a world where competition has become global, successful companies are learning to build competitive advantage through their human capital. In turbulent times, strategic success will also hinge on whether, in the eyes of the employees and society-at-large, the organization is a trusted member of the community and a good global citizen. Developing a values-driven approach to business is quickly becoming essential for financial success. Who you are and what you stand for are becoming just as important as what you sell. This bestselling book presents a convincing rationale for making ethical and socially responsible behavior the keystone in providing a high performance, globally successful business.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 1998 Forfatter Richard Barrett
Forlag
ROUTLEDGE
ISBN 9780750670715
Antall sider 248 Dimensjoner 15,2cm x 22,9cm x 1,4cm
Vekt 350 gram Leverandør Bertram Trading Ltd
Emner og form Organizational theory & behaviour