Managing Innovation and Entrepreneurship in Technology Based Firms (BOK)

Michael J.C. Martin

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Describes principles and methodologies necessary to build efficient and highly productive work systems in high tech organizations that must develop and deploy new products in a timely fashion with competitive advantage. Presents techniques applicable to small high tech consumer products or large complex systems requiring cost control, waste minimization and rapid product development. Stresses methodologies to be used for strategic advantage. Suggests diverse strategic plans and their pros and cons, depending on the product and markets.


Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 1994 Forfatter Michael J.C. Martin
ISBN 9780471572190
Antall sider 416 Dimensjoner 16,4cm x 24,3cm x 2,8cm
Vekt 736 gram Leverandør Bertram Trading Ltd
Emner og form Management & management techniques, Entrepreneurship, Hi-tech manufacturing industries