Marks of Excellence: History and Taxonomy of Trademarks (BOK)

Per Mollerup

249,00 24900
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This groundbreaking tome embodies a rigorous exploration of the trademark: its history, development, style, classification and relevance in today's world. The book includes extensive discussion of its origins in heraldry, monograms, owner's marks and certificates of origins, and also contains a comprehensive taxonomy of trademarks and an alphabetical index of trademark themes. An invaluable reference tool for design students and graphic designers, this book is packed with nearly 600 illustrations of both rare and instantly recognizable trademarks, logos, signs, advertisements, and the images that inspired them. A monumental volume with respect to the sphere of graphic design, this book is just as absorbing for anyone interested in any aspect of visual communication.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 1999 Forfatter Per Mollerup
Forlag
Phaidon Press
ISBN 9780714838380
Antall sider 240 Dimensjoner 25cm x 29cm x 2,5cm
Vekt 1497 gram Leverandør Bertram Trading Ltd
Emner og form Graphic design, Technology: general issues, History of art / art & design styles