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Media Ethics: Cases and Moral Reasoning, Ninth Edition challenges students to think analytically about ethical situations in mass communication by using original case studies and commentaries about real-life media experiences. This market-leading text facilitates and enhances students' ethical awareness by providing a comprehensive introduction to the theoretical principles of ethical philosophies. Media Ethics introduces the Potter Box (which uses four dimensions of moral analysis: definitions, values, principles and loyalties) to provide a framework for exploring the important steps in moral reasoning and analyzing the cases that follow. Focusing on a wide spectrum of ethical issues facing media practitioners, the cases in this new Ninth Edition include the most recent issues in journalism, broadcasting, advertising, public relations and entertainment.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2013 Forfatter Clifford G. Christians, Kathy Brittain Richardson, Mark Fackler, Peggy J. Kreshel, Robert H. Woods
Forlag
Pearson Higher Education
ISBN 9781292027432
Antall sider 240 Dimensjoner 21,6cm x 27,3cm x 0,9cm
Vekt 498 gram Leverandør Bertram Trading Ltd
Emner og form Communication studies