Merchandise Planning Workbook (BOK)

Rosetta LaFleur

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The recipe for profitability is presented in Merchandise Planning Workbook. Focusing on the development of a 6-month merchandise plan, the text explains how to use Excel 2007 as a tool to project sales, manage inventory, calculate the amount of merchandise to purchase, and adjust the price throughout the selling season. Application Exercises throughout the chapters familiarize students with each aspect of the plan, provide practice in inputting formulas and data, and demonstrate the impact of changing variables. Seven end-of-chapter Assignments, when completed in sequence, produce a merchandise plan for a selling season. By mastering this important aspect of merchandising math, students can develop a marketable competency to help launch their careers in retailing. Features: -- Presents concepts in progressive steps -- Introduces key terms at the beginning of each chapter and reinforces the definitions in context -- Demonstrates the use of Excel 2007 as a planning tool with multipart illustrations that highlight the stages of completing worksheets -- Explains alternate methods of developing formulas -- Simulates the real-life decision making of a fashion merchandiser -- Instructor's Guide provides suggestions for planning the course and using the text in the classroom

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2010 Forfatter Rosetta LaFleur
Forlag
Fairchild & Gallagher
ISBN 9781563677496
Antall sider 208 Dimensjoner 18,7cm x 23,5cm x 1,5cm
Vekt 363 gram Leverandør Bertram Trading Ltd
Emner og form Sales & marketing, Fashion & beauty industries, Retail sector