Neuromania (BOK)

Paolo Legrenzi

199,00 19900
Sendes vanligvis innen 5-15 dager
Neuroeconomics, neuromarketing, neuroaesthetics, and neurotheology are just a few of the novel disciplines that have been inspired by a combination of ancient knowledge together with recent discoveries about how the human brain works. The mass media are full of news items featuring colour photos of the brain, that show us the precise location in which a certain thought or emotion, or even love occurs, hence leading us to believe that we can directly observe, with no mediation, the brain at work. But is this really so? Even throughout the developed world, the general public has been seduced into believing that any study, research article, or news report, accompanied by a brain image or two is more reliable and more scientific, than one featuring more mundane illustrations. This fascinating, accessible, and thought provoking new book questions our obsession with brain imaging. Written by two highly experienced psychologists, it discusses some of the familiar ideas usually associated wtih mind-body, brain-psyche, and nature-culture relationships, showing how the biased and unquestioning use of brain imaging technology could have significant cultural effects for all of us.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2011 Forfatter Paolo Legrenzi
Forlag
OXFORD UNIVERSITY PRESS ACADEM
ISBN 9780199591343
Antall sider 144 Dimensjoner 12,9cm x 17,8cm x 1,7cm
Vekt 194 gram Leverandør Bertram Trading Ltd
Emner og form Neurosciences