Principles of Retailing (BOK)

Christopher Moore, John Fernie, Suzanne Fernie

449,00 44900
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Referring widely to real examples of change and best practice in modern retail management, it gives students a thorough grounding in: * The changing retail environment * Managing change in the retail sector * Understanding the supply chain * Mastering retail operations Written by an author team with an expert knowledge of the sector and experience of communicating the key concepts to all kinds of students, Principles of Retailing is an essential text and reference.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2003 Forfatter Christopher Moore, John Fernie, Suzanne Fernie
Forlag
Taylor & Francis
ISBN 9780750647038
Antall sider 392 Dimensjoner 18,9cm x 24,6cm x 2cm
Vekt 742 gram Leverandør Bertram Trading Ltd
Emner og form Sales & marketing, Retail sector