Project Management in New Product Development (BOK)

Bruce T. Barkley

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Turn Innovative Ideas into Products and Services-and Manage and Control Them Using Project Management Tools The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques. Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures. Project Management in New Product Development features: The first integrated treatment of project management and new product development designed for modern, globallyoriented firms Numerous case studies covering software, technology, electronics, construction, telecommunications, military, and aerospace 150 informative tables, figures, and graphics

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2007 Forfatter Bruce T. Barkley
Forlag
MCGRAW-HILL Professional
ISBN 9780071496728
Antall sider 397 Dimensjoner 19cm x 23,1cm x 3,3cm
Vekt 963 gram Leverandør Bertram Trading Ltd
Emner og form Project management, Research & development management