PROMO2 (with CourseMate, 1 term (6 months) Printed Access Ca (BOK)

Thomas O'Guinn

699,00 69900
Sendes vanligvis innen 5-15 dager
Created by the continuous feedback of a "student-tested, faculty-approved" process, PROMO 2e delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. PROMO 2e is written in a concise style with plenty of real-world examples to illustrate the concepts of promotion and give students a glimpse into the industry and the challenges it faces.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2012 Forfatter Thomas O'Guinn
Forlag
Cengage Learning, Inc
ISBN 9781133626176
Antall sider 368 Dimensjoner 21,7cm x 27,1cm x 1,6cm
Vekt 894 gram Leverandør Bertram Trading Ltd

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