Real Business of IT: How CIOs Create and Communicate Value (BOK)

Richard Hunter, George Westerman

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If you're a general manager or CFO, do you feel you're spending too much on IT or wishing you could get better returns from your IT investments? If so, it's time to examine what's behind this IT-as-cost mind-set. In The Real Business of IT, Richard Hunter and George Westerman reveal that the cost mind-set stems from IT leaders' inability to communicate about the business value they create-so CIOs get stuck discussing budgets rather than their contributions to the organization. The authors show how to communicate about these forms of value with non-IT leaders-so they understand how your firm is benefiting and see IT as the strategic powerhouse it truly is.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2009 Forfatter George Westerman, Richard Hunter
Forlag
Harvard Business School Publis
ISBN 9781422147610
Antall sider 256 Dimensjoner 16,5cm x 23,8cm x 2,1cm
Vekt 440 gram Leverandør Bertram Trading Ltd
Emner og form Management & management techniques