Researching Business and Management (BOK)

Harvey Maylor

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This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally humorous, and they acknowledge the chaos, uncertainty and sometimes complexity inherent in research projects. Research methodologies are explained with great clarity, relating theory to practice throughout. There is a comprehensive website to accompany this text including both lecturer and student resources. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/maylorblackmon/index.htm

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2005 Forfatter Harvey Maylor
Forlag
Palgrave Macmillan Higher Ed
ISBN 9780333964071
Antall sider 496 Dimensjoner 19,1cm x 24,7cm x 2,6cm
Vekt 980 gram Leverandør Bertram Trading Ltd

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