Strategy As Action (BOK)

Curtis M Grimm

649,00 64900
Sendes vanligvis innen 5-15 dager
"Strategy as Action" presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2005 Forfatter Curtis M Grimm
Forlag
OXFORD UNIVERSITY PRESS ACADEM
ISBN 9780195161441
Antall sider 288 Dimensjoner 15,6cm x 23,4cm x 2,5cm
Vekt 545 gram Leverandør Bertram Trading Ltd