Strategy by Design: A Process of Strategy Innovation (BOK)

James Carlopio

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One of the major problems facing business leaders today is how to reinvent their business to survive and excel. Strategy innovations remain elusive to many, and there has yet to be a widely accepted theory on how to achieve the success of trendsetters such as Apple or Cirque du Soleil. Strategy by Design illustrates how to use many of the principles, processes, and tools of the design profession to create innovative, break-through, organizational strategies.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2013 Forfatter James Carlopio
Forlag
PALGRAVE MACMILLAN
ISBN 9781137325792
Antall sider 212 Dimensjoner 13,8cm x 21,6cm x 1,1cm
Vekt 260 gram Leverandør Bertram Trading Ltd
Emner og form Business strategy, Organizational theory & behaviour, Business innovation