The Complete Book of Perfect Phrases for High-Performing Sales Professionals (BOK)

Robert Bacal, William T. Brooks

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The Right Phrase forEvery Sales Situation A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you're cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time. The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. You'll find perfect phrases for: Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note


Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2009 Forfatter Robert Bacal, William T. Brooks
ISBN 9780071636094
Antall sider 736 Dimensjoner 12,7cm x 20,3cm x 4,5cm
Vekt 722 gram Emner og form Sales & marketing