The Global Manager: Contemporary Issues and Corporate Responses (BOK)

Otto Lerbinger

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It examines the context in which multi-national companies operate and how the key players interact with each other and with the external business environment. It takes an issues based approach that explores contemporary issues that impact global business activity and examines the managerial responses to those issues. An excellent course text.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2013 Forfatter Otto Lerbinger
Forlag
PALGRAVE MACMILLAN
ISBN 9781137310545
Antall sider 379 Vekt 590 gram
Leverandør Bertram Trading Ltd Emner og form International business, Multinationals, International economics

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