BØKER The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success (BOK)

Carmine Gallo

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In "The Innovation Secrets of Steve Jobs," bestselling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, first-person interviews with experts and business leaders as well as specific ideas for applying those principles to every business, large or small. The Seven Principles are: Principle One: Do What You Love, Principle Two: See Genius in Their Craziness, Principle Three: Sell Dreams, Not Products, Principle Four: Offer New, Principle Five: Say No to 1,000 Things, Principle Six: Master the Message, Principle Seven: Inspire Evangelists One More Thing ...Expect Excellence from Yourself and Others. Watch Carmine Gallo talk about a 'Think Different' Approach to Innovation - Based on the Seven Guiding Principles of Apple CEO Steve Jobs. The seven principles combine to form a framework that readers can employ to bring innovation and creativity to every part of their job and their lives!

Produktfakta

Språk	Engelsk	Innbinding	Innbundet
Utgitt	2010	Forfatter	Carmine Gallo
Forlag	MCGRAW-HILL Professional	ISBN	9780071748759
Antall sider	256	Dimensjoner	16,2cm x 23,6cm x 2,2cm
Vekt	483 gram
Emner og form	Management decision making, Business innovation