New Business Road Test (BOK)

John Mullins

329,00 32900
Sendes vanligvis innen 7-15 dager
ROAD TEST YOUR IDEA BEFORE YOU WRITE YOUR LEAN START-UP Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you're pursuing a fundamentally flawed opportunity then you're heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working. With an accompanying app, available on iTunes and Android, that will enable readers to easily capture their road test data - notes, interviews, photos or videos - while they are on the go. www.newbusinessroadtest.com

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2012 Forfatter John Mullins
Forlag
Pearson Financial Times
ISBN 9781292003740
Antall sider 344 Dimensjoner 23,3cm x 15,8cm x 1,9cm
Vekt 334 gram Leverandør Bertram Trading Ltd

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