The Routledge Handbook of Hospitality Management (BOK)

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Hospitality is an industry characterised by its complex nature and numerous sectors including hotels, hostels, B&Bs, restaurants, pubs, nightclubs and contract catering. However, despite its segmentation, there are key issues that are pertinent to all subsectors. The Routledge Handbook of Hospitality Management adopts a strategic approach and explores and critically evaluates current debates, issues and controversies to enable the reader to learn from the industry's past mistakes as well as future opportunities. Especially relevant at a time when many sectors of the industry have to re - evaluate and reinvent themselves in response to the economic downturn the Handbook brings together specialists from both industry and academia and from a range of geographical regions to provide state-of-the-art theoretical reflection and empirical research. Each of the five inter related sections explores and evaluates issues that are of extreme importance to hospitality organisations, many of which have not been adequately explored before: external and internal customers, debates surrounding finance, uncertainty risk and conflict, sustainability, and e-Hospitality and Technology. This book is an invaluable resource for all those with an interest in hospitality, encouraging dialogue across disciplinary boundaries and areas of study. It is essential reading for students, researchers & academics and managers of Hospitality as well as those of Tourism, Events, Marketing, and Business Management.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2014 Forlag
Taylor & Francis
ISBN 9780415671774 Antall sider 362
Dimensjoner 17,4cm x 24,6cm x 2,5cm Vekt 788 gram
Leverandør Bertram Trading Ltd Andre medvirkende Ioannis S. Pantelidis
Emner og form Sales & marketing, Management & management techniques, Hospitality industry