The Sports Event Management and Marketing Playbook (BOK)

Frank Supovitz

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As a sporting event planner, how do you keep up with the trends of the ticket buying public, sponsorship and merchandising while at the same time attending to the hundreds of management and operational details required to execute the event? A successful sports event requires a planner that can read signals from their market and plan strategically to maintain sponsors and a fill an arena.

Produktfakta

Språk Engelsk Engelsk Innbinding Innbundet
Utgitt 2014 Forfatter Frank Supovitz
Forlag
BERTRAMS
ISBN 9781118244111
Antall sider 512 Dimensjoner 19cm x 24,2cm x 3cm
Vekt 1014 gram Leverandør Bertram Trading Ltd
Emner og form Sporting events & management