Uncommon Sense, Common Nonsense (BOK)

Jules Goddard

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This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

Produktfakta

Språk Engelsk Engelsk Innbinding Heftet
Utgitt 2013 Forfatter Jules Goddard
Forlag
PROFILE BOOKS
ISBN 9781846686023
Antall sider 256 Dimensjoner 13,1cm x 20cm x 1,9cm
Vekt 289 gram Leverandør Bertram Trading Ltd